If you read this, don’t share. I’m curious how many, if any RTs, likes and shares a post will get, without having any real value.
The truth is, there isn’t an easy solution to every marketer’s challenge. Shareable content should provide a fix for a problem. It should be timely, relevant and easy to digest. OR, just give the promise of the #1 easiest fix for a solution.
What’s your goal, get shares or provide a solution?