The Job Market for Social Media Specialists – and why it’s a problem
Almost every company has a social media presence in one way or another. Many, like Wendys, T-Mobile and Urban Barn (that’s me!) are killing it. Some companies, however are very much slowing down the pack. This slow-down often comes from the top, or the generation of bosses and employees who are amazing at their job, but never really got into the whole ‘Facebook thing’. I don’t want to make this an age thing, because it truly isn’t. It’s a mindset that ...