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How Bloggers SHOULD Approach Brands, but don't.

If you have a blog and would like to get support, whether via engagement, payment or product placement then your first interaction is a make-or-break opportunity. As a brand representative, in a number of companies, I have been lucky enough to work with some outstanding bloggers, who’s communication techniques and brand engagement strategies were professional and well-developed. Approaching a brand is a business opportunity. As a blogger, it is your job to be a solution to a problem,  ...

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