Dad-ing, Social Media How To's
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Social Media How To’s
It was always on the horizon and well-used in science fiction, but now the Metaverse has a clear timeline thanks to Facebook’s rebranding to Meta and their strategic development of a digital world that surrounds us. With the evolution from book-like web ‘pages’ to spaces that we can walk, talk, and exist in, it’s time to think about how we become the guardrails to keep our kids (and ourselves) safe. Learn the tools of the Metaverse I know this all seems incredibly ...
How Brands Choose Influencers
Brands are using Influencers and Content Creators to help advertise their products, gain brand awareness, and foster a relationship with the audience you’ve painstakingly grown over a number of years. While it can be a tiring job to get your profile in front of your favourite brand or ...
Dad-ing, Social Media How To's
Who Should Be in Charge of Social Media?
We know social media is a thriving community for creatives, but it’s become a place for bullying and toxicity too. High school kids are using it to share belittling messages and it’s often the first thing they see in the morning and last message before they sleep. Home is no longer ...
opinion, Social Media How To's
Is Your Data Safe and Should You Care?
It’s been a while since I wrote about social media even though it’s my day job. Stories of fatherhood and things I’ve learned has been taking precedent recently. However, after reading in a Wall Street Journal article that my much loved Huawei phone or its manufacturing ...
3 Super-Simple Social Marketing Tips Your Local Business Can Do Right Now
I love talking to local business owners about their social media presence. They have something really cool to sell, love talking about it, but just need more people to hear and get as excited as they are. From hairdressers to boutique home wares, coffee shops to ice ...
40 Free Resources for Social Media Specialist, Bloggers and Content Creators
As a quick break to my usual Dad-blog, here’s a list of the best over 40Â FREE resources for bloggers and social media enthusiasts. I’ve been asked a lot lately about the tools I use, which podcasts I listen to and which newsletters actually give interesting updates about the ...
Dad-ing, Social Media How To's
The Very Real Dangers of Raising Kids in a Connected Age
Raising children is hard enough. Everything seems pointy, table edges come far too close to my daughter’s head and I’m constantly worried that something will happen to her. She’s only two, but as her generation and those a little older become more and more active on social ...
What Happened to Instagram?Â
My day job is as a Social Media/ Digital Marketing Specialist here in Vancouver, BC and I’ve been seeing a huge dip in organic Instagram engagement. Before Instagram’s algorithm updates, I was seeing daily engagement in the thousands. Then I started to see a downward trend to a few ...
10 Ways to Keep Your Company ‘Cool’ on Social Media – Inspired by Teens
In the wake of the ‘How to be cool on Instagram and Snapchat, according to Teens’ article, I wanted to share a few tips on keeping a brand or business’ Social Media voice relevant for today’s audience. 1. Check your ratios If you’re following 2,000 people on ...