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Brand Love, Dad-ing

Why Are New Balance the Ultimate Dad Shoe?

NOT sponsored When I was younger, New Balance shoes were always a little plain. I always saw them as typical 90s Dad shoes, worn by men on American TV who tucked their t-shirts into their blue jeans. Fast forward 30 years and I find myself scrolling through the New Balance online store in search of the right balance of arch support and utility, without looking like I’m trying too hard. Has it become a bit of a cult? (In a good way! Not the “here, drink this, we’re all  ...

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Brand Love

The Best Buy Baby Event

As COVID restrictions begin easing across Canada, many pandemic babies will be getting out into the world for the first time. Best Buy has what parents need to make it easy to visit family, enjoy a baby-free date night, attend baby groups, and more! Many parents (or parents-to-be) may be  ...

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